Tag Archives: silicon valley

Silicon valley, new tech, and how we use it

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Last night as I was watching Hulu, an interesting comercial came on that was all about jabbing Silicon Valley and its love for the newest of the new. I think it was for a new Toshiba Tablet. This comercial was really self-aware of the environment in which they sell as well as the types of people they are actually trying to sell their devices to. I think that the commercial also does a great job pointing out that the Internet of Things and 3d Printing both might be part of a hype machine that is out of control. All of these technologies could do great things, but they aren’t preordained to do anything amazing. It’s up to the user to really enable that.

I think that the book I’m reading “Enchanted Objects” does a bit of this as well. I’m torn if I should love these ideas or hate them. The Smart scissors mentioned in that ad would definitely fit under the definition of Enchanted Objects because it’s something ordinary that through sensors, haptic feedback or other do-hickeys has some extra-ordinary capabilities. Many of these things seem gimicky and unlikely to catch on. Others, like the author’s Glow Pill – which is a lid for a pill container to remind people to take their pills – would be really helpful to a lot of people out there.

I also agree with the author’s sentiment that the black screens we peer into day in and day out, are somewhat ugly, unweildy and have never lifted up to their hype. Which means that they likely haven’t made our lives significantly better and mostly just incrementally. I think this is born out through the drop in sales in tablets, the saturation of the smart phone market, and the resurgance of sales in PCs. People have found the tablet ecosystem limited in someway and awkward to use and have opted to refresh their capability with a cheap laptop rather than springing for a new tablet (an exception to this trend could be a Surface 3, but we’ll see how that pans out in the long term). Another concern with all these devices is of course security and safety from prying eyes. I’ve been talking about this for a number of years, but I believe that people will actually start listening after seeing the result of the Ferguson MO police action. Your twitter feed and location is on twitter, the police can find that. What other data are you sharing out there without truly understanding it. How can it be used against you by a militarized local government?

I think much of this goes back to my questions of ethics and technology. At what point does a technology become unethical or, rather, the use of a technology become unethical? Is a smart trashcan ethical because it helps you save the environment and support local business, what happens if that impacts your taxes or gets you on an eco-terror watch list? We don’t understand how our data is being used and to me that is scary.

I think this is played out a great deal with the fact that AirBnB, Uber, Lyft, and similar sites are the biggest booming sites in Silicon Valley. These aren’t truly technological innovations, they are business model innovations, which is why they are so devastating. Sure they are leveraging technology in an appealing way, but they aren’t really technology companies. Their innovation is in the way they engage with their customers, the delivery method is the same in many cases, a room or a car, as their competitors. The competitors haven’t been able to figure out how to combine the nimbleness of the app with a dynamic business model. Based on historical evidence, it’s unlikely that they will be able to catch up and compete. Which is fine, because I’m sure their data usages will be as opaque as the new companies. We don’t know how they are collecting our data or what they are doing with it.

Business, processes, and things to drive improvement

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About a week ago I was at PegaWorld. I’ll tell you what, for a rather dry business application – business Process Management, those guys know how to party. That being said, it is a really powerful platform to help automate existing processes or to interact with other systems to put a wrapper around the inputs and outputs of that system. That’s pretty powerful. Pega is one of those pieces of software that has the potential to “disrupt” the way traditional software is built. Essentially it eliminates the need to actually develop software the old fashion way, and allows users to create process flows that then generate the underlying Java. Now that doesn’t mean all coding will go away, especially at the interface API level, but it’s still a huge step forward to leveling that playing field.

I think this raise an interesting point, software is going to eat the world according to a lot of VC type folks. However, what happens when a piece of software enables more people to do what software was enabling people to do? I think it’d drive down the cost of enabling automated solutions. Not only are there super high level “languages” like Pega, there’s also a great deal of higher level programming languages out there, such as Ruby on Rails, JavaScript, Python, and others that help to develop the application as you’re building it. Swift from Apple is another such language. It shortens the learning cycle. I’m partially through building an App in Rails and I’d never used it before, it’d be a lot harder to do the same in Java alone.

All of this really drives a concern – we could just automate bad processes. Things that doing faster don’t actually help any customer or ourselves actually accomplish any sort of goal. This is a problem if you don’t actually understand what you’re trying to do. This is something that I think a lot of startups miss – who cares that I can really efficiently do something, when some thing isn’t really worth doing? It’s a waste of time, energy and activity to do that. Software eating the world or other types of automation are only useful to anyone if they actually work to improve the underlying structure they are being built upon. PegaWorld had some interesting talks of people that looked into this, but it was basically tangential when it needs to be at the core of everything that’s happening.

Apparently in the show, Silicon Valley, every startup ends up saying that this product is going to make the world better. Simply saying that doesn’t make it so – I’m sure that Ubisoft and EA believe that their games are going to make the world a better place. You could argue that by excluding something from the next Assassins Creed game really did make the world better by driving a conversation about the choices that developers and companies make when bringing a product to market – and how poorly those decisions can go for the company that makes them. It’s important to understand the root cause of a problem as well as any risks changes pose to the business when you don’t deliver on something you are selling.